Copywriting & Landing Page Development
Client
3Experiences
Industry
Travel, Events
Objectives
Modernize Rise & Thrive Retreat landing page
Outcome
Complete re-work of landing page from top to bottom
About 3Experiences
3Experiences is a small business which hosts events and provides travel-events services geared towards Black and Brown women. Their landing page for the Rise & Thrive Retreat needed a refresh to better reach their target audience and was optimized across devices.
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The Challenge
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This was their first retreat, they had limited assets, and lack testimonials for this specific event style.
The Update
I redesigned the landing page from top to bottom. The page needed a system H1-H6 and Paragraph structure to enhance SEO as well as readability. I designed new assets that showcase people on a vacation in service of building trust with the target audience.
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The page is no mobile responsive as noted by the images on the left and right as most traffic to page comes from a mobile device.​
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I added a form to the page to capture leads and move visitors into the funnel. I also updated the tags and structure on the back-end for SEO.
